"La vie est belge" is the brand that displays and celebrates your belgitude.

With its label or postal code, the collection offers all the trendy colors of the moment! Choose your sweatshirt, your t-shirt or your jogging and let your personality express itself in full colors.  

"La vie est belge" is also intimately concerned with the fundamental values of sustainability and ecology. That’s why we adhere to the Fairwear Foundation, a label that respects the ethical and ecological standards of the textile industry. 

We guarantee that all our sweatshirts, t-shirts and joggings are made of organic cotton.

In addition, we decided to commit to replanting trees in Belgium. That's why, when one of our items is purchased, we replant a tree.